From early morning queues to online resales at exorbitant prices, the allure of these unique cups has captured the attention of enthusiasts willing to go to great lengths to obtain the limited-edition Stanley Cup.
And now, it finally reached an eye-watering cost of $400, sparking debate over its value.
This early month, the battle for limited-edition Stanley Cup at Target store has made headlines on social media of its madness and chaos.
At 3. am, thousands of people lined up eagerly waiting at the store to fight over this item.
Many video shows the chaos when shoppers fall over one another or even trample each other to grab the cup.
Some shoppers had to tightly hold their friends or family to avoid being lost in the crowd.
Following the magical survival of a woman's Stanley Cup in a car fire, this item quickly attracted many people for its durability and incredible preservation ability even though it was swallowed in a fire.
According to the viral video, the Stanley Cup remained intact after the car fire.
Although everything was destroyed by the fire, the cup still survived magically, it even was discovered well-preserved ice cubes inside.
As a result, the Stanley Cup's products became famous and the pink limited-edition of the brand is not exceptional.
Previously, the limited-edition Stanley Cup was sold for the retail price of $45 or slightly more with the theme of Valentine's Day.
On Target's official website, you can find the '40 Oz stainless steel H2.0 Flowstate Quencher Tumbler' available in two delightful shades, namely pink and red.
However, it is now being sold at a staggering $400 on sites such as eBay and Poshmark, leaving people amazed.
It is believed that the price may be pushed further with its current viral.
The rising cost of the limited-edition Stanley Cup has sparked intense debate over its value.
While many Stanley brand fans uncontrollably pursued this new item, the majority thought this so crazy
This world will reap what it sows. I am no Christian but this world has no morals or values worthy of note. You are owned by the products you buy, one user said.
I really don't get the craze for them. What makes a Stanley better than any other travel cup? The second asked.
Give it a few months, you will find this on the shelf of a thrift store, it's a CUP, Someone wrote.
It's crazy what people these days value. A freaking cup really, another commented.