While there are many theories about the Apple logo, the truth behind it is surprisingly simple.
The first Apple logo drew inspiration from the genius Isaac Newton. It depicted Isaac Newton sitting under an apple tree reading a book. Above was the word "Apple" and below was "Computer Co", the company's original name.
This design seemed too complex for small electronic devices. So Steve Jobs, one of the three Apple co-founders, collaborated with designer Rob Janoff to create a more suitable logo.
In 1976, the bitten apple logo was born, quickly becoming popular on all of the company's products. It marked a major turning point in Apple's identity to this day.
The first hypothesis shared by CNN is that Apple's three co-founders, Steve Jobs, Steve Wozniak, and Ronald Wayne, paid tribute to Alan Turing.
Turing laid the groundwork for computers and pioneered research into artificial intelligence. In 1954, Alan Turing died after consuming a poisoned apple, a strong toxic substance capable of killing an elephant.
Many believe Apple's logo of a bitten apple is based on the story of Adam and Eve, symbolizing knowledge and enlightenment.
Another theory is based on Isaac Newton's discovery of gravity while sitting under a tree and seeing an apple fall to the ground. All of these theories have been denied by Apple.
Rob Janoff, the designer of Apple's logo, stated that the bitten apple logo was simply designed to distinguish apples from cherries and peaches.
In the book "Steve Jobs" by Walter Isaacson, it is mentioned, "Janoff designed a simple apple shape with two different versions, one whole and the other with a bite taken out of it.
The first one looked like a cherry, so Jobs chose the bitten apple." This indicates that the bite was mostly aesthetic with little meaning.
This simple truth is likely surprising to many.
Initially inspired by Sir Isaac Newton, the first version of the logo, designed by Apple co-founder Ron Wayne, depicted Newton sitting under a tree.
However, this version was swiftly replaced by the familiar bitten apple logo we know today, adorned with a rainbow pattern.
Notably, the apple featured in the logo has a distinctive bite taken out of it. According to Rob Janoff, the logo designer, this bite was added to prevent confusion with a cherry.
The rainbow color scheme was chosen to add a human touch to the company, fulfilling a request from Apple founder Steve Jobs. Contrary to some beliefs, there is no connection to Alan Turing, and any depictions of Sir Isaac Newton have been abandoned by Apple.
Interestingly, Steve Jobs originally chose the name Apple for the company after being inspired by an orchard while following a fruitarian diet.
Apple's logo has become a globally recognized and highly influential symbol. It not only represents creativity and innovation in technology but also uniqueness and freshness.
This logo has accompanied Apple through years of development, from launching products like Macintosh, iPod, iPhone, to MacBook and many others.
Apple's bitten apple logo is not just a symbol of the world's leading technology company, but also a symbol of knowledge and creativity.
